Milan welcomed the festive season with open arms as Christmas Magic, a visionary Christmas village, came to life under the desire of Clemente Zard, VIVO Concerti. This temporary installation, a marvel of festivity and joy, was conceptualized and conceived by the innovative minds at Gio Forma, a renowned creative studio in Milan. Produced by VIVO Concerti, the project promised an interactive experience.

Situated in the vibrant heart of Milan, Christmas Magic was designed to be an extraordinary journey into the essence of the holiday season. Among its many attractions, the village featured Italy's longest ice-skating park. Magical installations dotted the landscape, each a portal to a world of Christmas wonder.

We were tasked with the crucial role of lighting design. The objective was clear yet profound: to transform the village not just with light but to infuse it with an atmosphere of magic and wonder.

Each installation, each corner of the village, was carefully considered to ensure that the lighting provided more than visibility; it was there to transport visitors into a realm of festive joy.

The ice-skating park, was bathed in a light that made the ice sparkle. The areas designed for children were lit with a soft, enchanting glow.

Photo: Christmas Magic , Vivo Concerti